We all know by now that video marketing increases engagement, conversion and sales! Here at Mashup Media we love seeing all these wonderful stats on one page. Makes our lives much simpler! So instead of listening to us go on about the benefits of online video! – check out this infographic from Neil Patel (QuickSprout), that focuses on the benefit of content marketing and how it can help improve your search engine rankings. These stats are from Kiss-Metrics, Internet Retailer, ReelSEO and Invodo.
The stats that standout to us…
– Video increases conversion by 46%
– Video testimonials increase sales by 600%
– Video increases front-page Google results by 53 x
– Shoppers are 144% more likely to buy when they view video on a webpage.
– There is a whopping 96% increase in email click through rates when the video contains email.