So Why Video?
- Improved User Engagement -Video is more engaging and compelling than other media. Facebook users are 12x more likely to share a video link than photos and text posts combined.
- Brand Awareness – 60% of website visitors are more likely to watch a video than read a lengthy document and Online viewers are 64 to 85% more likely to buy after watching a product video.
- Search Engine Optimisation -Videos are more than 50 times more likely to appear on the first page of Google as part of the blended search results.
Mashup Media offer an array of video production services for business, corporate, commercial, and agency clients. Our focus is on optimisation. This is what makes our strategies succeed and what takes your brand to the next level. We write optimized titles, tags and descriptions for our youtube content. Why? Metadata helps Youtube index your content. This Is crucial to building views from searched and suggested videos. We specialise in full-service video production from conception, storyboarding, through all the stages of development to production, final delivery and analytics. Whatever your need or budget, Mashup Media can help.
We provide a range of video production services:
1. Event Videos:
There is no better way to show the sights and sounds of a festival, the speed and excitement of a competition, or the emotion and magnanimity of a fundraiser. Video links have demonstrated a much greater click-through and share rate compared to standard email, so this can really boost your ability to drive registration. Videos can be used before, during and after the event to convey your messages, as well as improve attendance at future events. Or Webcast the keynote addresses and other key portions of the event to extend the event far beyond the four walls of the meetings space. Online video is a great way to keep your audience engaged and informed. Speak to us today about our 3 Video Event Package.
2. Video News Release /PR :
Video News Release have long been a staple of the PR toolbox. Online video is growing rapidly and this is a very useful tool PR people can use to reach their audience.
Mashup Media work closely with PR agencies to produce PR or Video News Release Package. As part of our service we can syndicate your video on News websites for maximum exposure. So if you have a news worthy story -Record video for your press releases to increase the impact: Pixability reports that in some cases, press releases that include video components have received a 500% increase in views.
3. Corporate Profile Videos
Who are you? What do you do? How do you do it? These are critical questions that your website needs to answer quickly and effectively. Mashup Media’s corporate profile videos do just that, allowing you to share your brand’s story and deliver your best pitch every time. The purpose of a corporate video is to make your website, company, or business look good to clients, partners, or investors. In a minute or less, it clearly explains everything the viewer needs to know about the website without them having to browse through all the pages.
The result is increase credibility, higher conversion rates and create positive perceptions about your brand. Get in touch today and we can talk you through how your profile video will increase investment, increase reach and improve competitive advantage.
4. Marketing Video (Market your Brand/Product/Service)
Video is a powerful inbound marketing tool. Let your product/service videos be your sales tools – designed to conquer sales objections and close deals.
Some technology products can be hard to describe only in text, which is why explanatory videos do really well. We develop a strategy based on your audience and your message, produce the video, and distribute it on the appropriate media channels. After it’s been distributed, we can use analytics and reporting to pinpoint your exact audience of viewers.
So if you want to rank higher in search engines, have higher conversion rates, higher social media traffic, and stronger web presence call us today.
5. Explainer videos
Video is one of the most powerful forms of social media content. That is because video is shared more often than any other form of content. If you’re not sharing video, but your competitor is, then they have a persuasion tool you don’t. You need video if you want to get in the game, and explainer videos are an easy way to do that. They’re short videos (ideally 60-90 seconds) that begin with a customer problem and end with the solution to that problem. Animated explainer videos increase conversion rates by 20% according to Unbounce.
6. Video Training
Video training can be used as a stand-alone tool with no trainer present, or can be a supplemental aid with a live trainer to enhance interactive training sessions. Using video enables you to better plan and predict training session times, saving you and your employees valuable work time.
7. Feature Video Production
Perhaps you’re looking to do a web documentary to portray a story or an event. Mashup Media will produce, direct and edit your production. From online documentary, web video series and special feature videos, and corporate videos get in touch today and we’ll talk you through our process.
8. Presentations or Conferences:
Have you a Presentation coming up where you want to impress your audience? Mashup Media can help you come up with an exciting Presentation Video that will be sure to impress. Or perhaps you want to reach a wider audience with your conference – let us stream your conference LIVE.
So If you’ve got a product to launch, an image to build, a vision to share, or a story to tell get in touch and our staff will talk you through your best options.