When to post on Social Media — and when not to?
Social media is always on. So trying to discover the best time to publish your posts can be difficult. It is important to understand how your social media followers/fans interact with your sits so that you can get the most out of your social media content. You can use different analytical sites, either through the social media site itself, Facebook, Google+ have their own analytical information which can be very helpful or you can use a site such as buffer.com to get audience acquisition analytics to see when and how your fans are interacting with social media. Determining the best times to post on Facebook, Twitter, LinkedIn, Google+, Pinterest, and blogs is vital to your company’s content marketing success.
Below is a great general guideline from Fannit to help you time your social media posts.
Best times: Weekdays 6:00-8:00am and 2:00-5:00pm
Worst times: Weekends 10:00pm-4:00am
Best times: Weekends 1:00-3:00 pm
Worst times: 8:00pm-8:00am
Best times: 9:00-11:00am
Worst times: 6:00pm-7:00am
Best times: 7:00-8:30am, 5:00-6:00pm
Worst times: Monday and Friday, 9:00am-5:00pm
Best times: Saturday, 2:00-4:00am and 8:00-11:00pm
Worst times: 1:00-7:00am and 5:00-7:00pm
Best times: Monday, Friday, and Saturday at 11:00am
Worst times: 11:00pm-8:00am